New Longines Release: Hot or Not?

Think the Longines 190 is a great looking piece. It's a shame it's a 40. As always with these things until its on the wrist hard to make complete judgment on it. I will be hunting one down to try. The dial looks amazing 

I love Longines as a brand and especially the Master Collection. Both the new 190 Anniversary piece and your watch are beautiful timepieces. #longines 

Totally agree, I absolutely loved it at first sight, hands, numerals, dial, case shape... But 40mm, for a dress watch, it's a little too big for me now. Plus Longines is known to make long lugs, I'm not sure it will be the same here but I don't expect the watch to be less than 45mm lug2lug.

Your watch is a beauty but the date at 3 bother me a lot.

Longines is hit or miss for me. This one is a miss.

If I  needed to spend that money on Longines, the Spirit would still be my choice. 

I love it. I think the dimensions are great and perfectly priced. 

It's a win for me. Size is spot on too. Well for me anyway. 👍

way too big imo for a dresswatch... prefer my delicate 35mm orion

The design has me saying, “meh”.  Don’t love it, don’t hate it. It could just be that I already have a piece relatively close to it:

40mm is not too large for a dress watch.  My JLC Master Control Date is 40mmx9mm thick and I happen to think it is sized perfectly.

As others have said, it's a nice looking piece but at 40mm they've made it too large for me and they're not exactly know for making compact lugs. 

beautiful font!  

The engraved dial with Breguet numerals looks beautiful in videos. Although I’m not excited about the 40mm size especially for a dress watch. Movement and caseback is nothing new in the Master series.

Overall the price of the steel version looks reasonable, I might want one if it fits my wrist.

I’m not that into dress watches being a jeans and hoodie guy 99% of the time, but those are both lovely pieces. 👌

I don't get large dress watches, but equally importantly I feel that Brequet numerals look anachronistic when not accompanied by other rococo embellishments.

If the numerals in this watch are carved into the dial in an almost sandwich fashion like they appear here, then this might be even better in person than what appears in the photos. Beautiful watch.

Naoya Hida & Co. was the first thing that came to my mind when I saw the numerals. 

But I think it differentiates itself enough from the spectrum of others. I will echo the sentiment that the dimensions leave a lot to be desired but 40mm never stopped me personally lol (170mm on average) 

Nomos might have a good dress watch option for the $1500-$2000 price range that wyou would like.

I like Longines a lot, but not a fan of this one.

Whenever I see Breguet style numerals, I think straight lugs or a case this is a little more sculpted. I just find the case and the dial a little incongruent.

Not my cup of tea if I'm honest. I don't care for the font of the numbers.

Bambino v5, 1/10th the price

Yes, the Bambino continues to delight and surprise at that price-point, and delivers pretty much what this Longines does in terms of design language at a massive fraction of the price, albeit slightly less fancy. I would level many of the same critiques of the Longines at the Orient, but I could be slightly more forgiving considering the price of entry, but in the spirit of fairness I will not.  
It might be just me, but when a date window butchers the ”3” like that I do find it a little jarring. I think a few of the Longines Spirits were guilty of it as well (42mm non-GMT, non-chronograph). This is why I think a small number of people do not like date complications outright as they break up the continuity in the dial - it does make a case for windows at 4:30 as a standard, or to just forego a numeral of marker at that location. Perhaps, on a global scale, it makes the case for not having certain size and movement combinations if realisation of the end product looks like this, but I think that is another discussion for another day. 
On the contrary, with older watches (and the Naoya Hida posted above) I do not seem to mind the sub-second dial cutting into the numerals - why is that acceptable to me? I have no real answer to this, both are related to where the complication sits within the movement itself, but one is tolerated by me and the other is criticised. Does a punched hole for a date feel more deliberate and final whereby a under layer for a seconds dial feel more nuanced? Does the constant sweep of a sub-second hand delight rather than the static totem of a date? Again, this makes me an unreliable narrator, and I would understand if you disregard my opinion.

Meh... Much prefer the 37 mm Longines Spirit

I just saw the actual watch! The engraved numerals dial look amazing (to me) 😍 
oh dear..💸

I agree, I haven't seen this Master Collection in person, but I would assume that the dial, case finishing, strap, movement is all of a nicer quality than the Orient. 

I was just providing an alternative to this design, because the similarities are really close.

I do agree with you about the date at 3. I generally prefer that if it's at the 3oclock position, theres a frame/border to it, at least it'll feel like there was some thought to it than just "hole punch the dial".

Absolutely. I don’t think the quality of the Longines is in doubt, but I would also not quarrel with what Orient offers at the price point either. It is / was an excellent recommendation, and as you say, 1/10th of the price and very much in the same mould. 

I vote Hot but I think I like yours better because of the textured dial and not sure how i feel about the Breguet numerals, but still love it and I'm in love with Longinnes

It's a very nice watch

Managed to try on this piece. Wears great and dial looks amazing in person. 

Think it's on the shortlist 

How much💰??

@ezpzCA its 2k. The longines manager stated it is likely to be a short run of production. I doubt they'd give a discount but no harm in trying for 15/20 %. I think that would be a fair price 👍