When I got my 65, I was thinking the same thing, lume isn't great, aluminum bezel, THE RIVETS?!, 100m WR, and overall a "Generic design"? - I was essentially comparing it to a Tudor 58.
It has since been my most worn watch, and:
the lume isn't great; but it works when I need it to.
aluminum bezel; No dings scratches yet, and I like a good patina down the line anyways.
Rivets!?; Haven't noticed them at all tbh.
100m WR; it's enough, no one is finding the Titanic in one of these.
As for the "generic design", it has that modern vintage charm. It's such a comfortable watch, especially with the taper bracelet, and it really just does everything well for a everyday tool/casual watch.
Diver 65 really is a watch that is more than the sum of its parts, whatever that means 😬.
The new omega speedy clasp has some quick adjustment, some IWC clasps been having it as well.
Rolex, quite honestly, is probably doing what they can. Demand beats supply, great for them. As Rolex doesn't gain a single penny from secondary market(pre-owned program is a different discussion); it only makes sense that Rolex (wants) to make more watches to meet the demand - as it means more $.
The allocation part is really more on ADs imho. "Waitlist" conversation aside, even where they want people who won't flip the watch out the door - is clearly not working as secondary market is filled with new stock. Therefore they are allocating to these people.