Can a bad name sink a watch?
I recently saw a post from @got_time_1 where he pointed out a largely under the radar model from Tudor, the Glamour. I must say, I dig just about everything about this watch - except the name. Great look, great dimensions (comes in 36 and 39), great features, AND it’s a departure from the snowflake hand motif, which I don’t particularly care for.
But that name… maybe it’s just me, but that’s an aspect of a watch that I feel really should encapsulate its identity. It seems to me that not a lot of watch enthusiasts would list “Glamorous” as a desireable aspect of their dream watch. It just seems like an odd marketing miss here... but maybe I’m just fixating on something inconsequential.
What do you think? What would be a better name for this line? I’m curious to hear your thoughts!
Image credit: tudorwatch.com
[insert time-themed platitude]
Just tell people it's a 1927 🤫
At least its not printed on the dial. Do you think it might bother you to have to say the name in the few conversations you might have about it or more of an intrusive thought that you will have when you wear it?
i didnt even know this model exists until a few days ago but yea i like it
thankfully the model name is not on the dial 😅
They're not wrong though. It is a glamorous looking watch. Perhaps the watch community will come up with their own nickname for it. Perhaps the "pretty boy". 😉😅
At least its not printed on the dial. Do you think it might bother you to have to say the name in the few conversations you might have about it or more of an intrusive thought that you will have when you wear it?
Good question! Really, I think it just comes down to the excitement that comes with talking about your Speedmaster, or your Pelagos, or your Submariner. All great names which capture a certain mystique that I think enthusiasts (especially men) enjoy.
I guess that’s kind of the crux of it - these are clearly marketed towards women. And some might say “well if you’re secure, then blah blah” and, sure - but I think there’s a missed opportunity to capture the “cool factor” that would draw the male crowd to this model.
It’s an awful name. As others point out, it’s lucky it isn’t printed on the dial!
As to your question, in general the name of a line or model type is of no consequence. Unless it’s ridiculous and stares up at you from the dial all day and night.
Good question! Really, I think it just comes down to the excitement that comes with talking about your Speedmaster, or your Pelagos, or your Submariner. All great names which capture a certain mystique that I think enthusiasts (especially men) enjoy.
I guess that’s kind of the crux of it - these are clearly marketed towards women. And some might say “well if you’re secure, then blah blah” and, sure - but I think there’s a missed opportunity to capture the “cool factor” that would draw the male crowd to this model.
Yeah I can see that. Im interested in the Tudor “big rose” not a very masculine sounding or looking watch but it feels like theres somthing cool in the honesty about what you like and not wear a sub because you know people like it
Yeah, the name sucks. I wish they positioned it with a more gender neutral name. I think Tudor also realized this, which is why they released the 1926 and The royale; great names that appeals to all genders.
I owned the Glamour date-day and have to say, I agree. The name is stupid and I feel the watch is overlooked because of it. But then again, you can get it for a really good price, because of that fact.... And it is a really solid watch
Just describe it’ as a Tudor “dress watch” and don’t mention the name 😉
It’s looks great btw, I love it
Sometimes, it can make the brand!! 😂
Happy Sunday Crunchers!
Kind of like Wena? Anyone here like Wena? Like this black Wena right here?
I think anything in the way of naming or logo can certainly affect the sales of a watch. I honestly think Swiss Watch Company would be much more popular if their logo and naming on their dials was done better.
Great looking watch. I have always liked that one. It reminds me of the Rolex Day Date, without the astronomical price.
Terrible name in my opinion. And you are right the name should represent the watch better than they did with this one. At least it is not Black Bay Glamour.
Kind of like Wena? Anyone here like Wena? Like this black Wena right here?
Touché 😂
Glamour:
The quality of fascination, alluring, or attracting especially by by a combination of charm and good looks.
Excitement adventure and unusual activity.
The glamour of being an explorer explorer.
Interesting words. It also has mystical roots as well. A charm causing the eye to see what is not there. Bending reality. Great question. I think that Tudor has that market that fit the definitions given. 👍🌄
I'm not bothered by the model name as much as I am by the day/date. 😉
'Bambino', nuff said.
'Bambino', nuff said.
Makes me think of Babe Ruth.😅
Could always just use the reference number?
What’s the ref number on this?
Love the watch, but always hated the name. Despite the awful name, it's one of my favorite watches.
For me it's a simple rule, all that matters is what it says on the watch (including caseback). I couldn't care less about the rest.
I really like this, and the name glamour is not anywhere on the watch (thank god) how much is it
I've lusted after this watch for a while now. The name isn't on the dial so it never bothered me. I don't care if it's on the caseback either. Great looking watch. I still want one. I don't care what it's called.
At least it's not called "sausage"
I really am a lover of this dial just fantastic …!!💯⏱️
One of their better offerings
Yeah, the name is a bit off putting, but it's a good looking watch.
#tudor
They should just call it the Black Bay like every other watch they have. All jokes aside, good watch. I have one, love it.