Cheap Watches Are Getting Good...

Microbrands, high on design aspirations, low on build quality... That's how I used to feel.

But every year I see a tangible improvement, to the point this year that I said we need to talk about this industrial revolution in the cheaper end of the market. From design to fit and finish, what these guys are able to do with very little cash is starting to blow my mind.

What's your fav micro?

Max, you鈥檝e been hitting the gym too hard. The buttons on that shirt are holding on for dear life

Microbrands make up the bulk of my collection the one I鈥檓 paying a lot of attention to just now is Italian brand Echo/Neutra I鈥檝e got their Averau Big Moon and am keeping an eye on them.

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Also just got a Farer and I鈥檝e been wanting one of those for a while.

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Matt84

Microbrands make up the bulk of my collection the one I鈥檓 paying a lot of attention to just now is Italian brand Echo/Neutra I鈥檝e got their Averau Big Moon and am keeping an eye on them.

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Also just got a Farer and I鈥檝e been wanting one of those for a while.

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Farer is one of those brands that makes me question what microbrand even means . . . I feel like there needs to be a term for brands like this (and Christopher Ward etc etc.) that have obviously graduated in many ways to some other tier. Micro ---> Mini but Mighty

Yes! If I could start over again, per @DixonSteele's post, I think I might just buy micro brands, and that's it.

https://www.watchcrunch.com/DixonSteele/posts/what-if-you-could-do-it-all-over-again-34995#comment-462076

I mean, the machining and fast prototyping techniques really are so good that if you slapped an Omega or Rolex label on many of them, and told me this was their latest offering, I would have no idea!

And, of course, compared to vintage Omega and Rolex, modern micros are probably 8,000x better built!!!

Something @mjosamannen wrote recently:

Just as I was sitting on the toilet a couple of moments ago pondering why people are into leather I took a break from that topic and figured out why modern bracelets sucks.

In conclusion: Older bracelets were hollow in the endlinks (at least, maybe more) and had stamped clasps. Together with the smaller diameter and also thinner bracelet, this would make a much lighter wearing experience.

I have often wondered why everyone in 80s movies wear their Rolexes like freaking holahoops. And that is because the watches didn't weight anything = Comfort.

If you wear a modern 40-42mm, 200m+ WR, solid and milled everything like they did in the 80s, you are a gentle movement away from killing someone with a blunt instument.

Summary: we have started making watches so good that they have turned bad.

Sources: 馃枙

I'm still haunted by the image of Markus on the toilet!

bowedonut22

Max, you鈥檝e been hitting the gym too hard. The buttons on that shirt are holding on for dear life

It was chest day

Matt84

Microbrands make up the bulk of my collection the one I鈥檓 paying a lot of attention to just now is Italian brand Echo/Neutra I鈥檝e got their Averau Big Moon and am keeping an eye on them.

Image

Also just got a Farer and I鈥檝e been wanting one of those for a while.

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I've been eyes those echos 馃憖

SNWatchNerd

Farer is one of those brands that makes me question what microbrand even means . . . I feel like there needs to be a term for brands like this (and Christopher Ward etc etc.) that have obviously graduated in many ways to some other tier. Micro ---> Mini but Mighty

I know what you mean. I would say Chris Ward are slightly ahead of Farer as I think Farer are still producent in smaller batches but CW seems to constantly have their released pieces in stock but they are bigger than most other micros.

SNWatchNerd

Farer is one of those brands that makes me question what microbrand even means . . . I feel like there needs to be a term for brands like this (and Christopher Ward etc etc.) that have obviously graduated in many ways to some other tier. Micro ---> Mini but Mighty

Minibrand 馃槀. I don't know if that's any less condescending

HotWatchChick69

Yes! If I could start over again, per @DixonSteele's post, I think I might just buy micro brands, and that's it.

https://www.watchcrunch.com/DixonSteele/posts/what-if-you-could-do-it-all-over-again-34995#comment-462076

I mean, the machining and fast prototyping techniques really are so good that if you slapped an Omega or Rolex label on many of them, and told me this was their latest offering, I would have no idea!

And, of course, compared to vintage Omega and Rolex, modern micros are probably 8,000x better built!!!

Something @mjosamannen wrote recently:

Just as I was sitting on the toilet a couple of moments ago pondering why people are into leather I took a break from that topic and figured out why modern bracelets sucks.

In conclusion: Older bracelets were hollow in the endlinks (at least, maybe more) and had stamped clasps. Together with the smaller diameter and also thinner bracelet, this would make a much lighter wearing experience.

I have often wondered why everyone in 80s movies wear their Rolexes like freaking holahoops. And that is because the watches didn't weight anything = Comfort.

If you wear a modern 40-42mm, 200m+ WR, solid and milled everything like they did in the 80s, you are a gentle movement away from killing someone with a blunt instument.

Summary: we have started making watches so good that they have turned bad.

Sources: 馃枙

I'm still haunted by the image of Markus on the toilet!

He's right, modern watches are big heavy and cold. I want someone to make a modern stretchy bracelet!

I have yet to buy one that disappointed.

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I'm a huge Nodus fan! I'll most likely buy another Avalon before the end of the year. I'll justify it by telling my wife it's Version II..... 馃槈

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There are so many to choose from now! Islander, Vaer, Bertucci, Axios, Zelos, Helm, Nth, Hemel...you get the idea. I would definitely say that Islander is my favorite, especially now that they are releasing more original designs. I collect more towards the budget/entry level, and you get a lot of bang for your buck with Islander, along with great customer service. I know many don't consider Islander a real microbrand, and some even refer to it as a house brand in a derogatory fashion, but I admire what Marc has done with the brand and a couple of my Islanders are among my favorites in my collection, including the somewhat divisive Rangemaster, his collaboration with The Urban Gentry.

I鈥檓 going to through you a curveball. Yema Superman Heritage, Ronda 515 quartz, 39mm. With discount, it鈥檚 in the $450 range. Checks the boxes 鈥 design, heritage, reliable movement, affordability and responsive customer service (based on several customer posts). While the in-house caliber is an attractive option I think this is a nice way to leg into the brand.

Would recommend looking at the Nodus Sector Field - Malibu if glacier is not your thing.

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During this tournament:

https://www.watchcrunch.com/tags/microtournament

What's your fav micro? ->Almost all brands that have a model below $750 among these participants ;-)

Is Islander considered a Micro? If so, I go with Islander.