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My 3 watch rotation
Affordable Speedy Vibes
Max Verstappen with the sweet gold Carrera
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Way too cool and unique for a Rolex rollout 😄
New brand collabs in F1 and MLS for Tudor this year. Interesting choices. I must be right in one of their target markets 😂
“Tiers” of watches based on price might be an artificial construct but it doesn’t mean they’re not useful.
Consider the idea of genre in music.
It’s an entirely artificial construct designed to market tastes to certain markets, because they noticed people tended to listen to certain categories more than others. It’s all market segmentation that is fueled from the business side of things but has become endemic in the way we describe all the music we hear.
I’d argue it’s still useful as a descriptor though no one piece of music is entirely one thing. There’s constant cross-over and everyone draws the line in different places.
Similarly with watches, these price categories may seem contrived and arbitrary, but they can be a starting point to understand a given piece. At a certain point of scrutiny, all those barriers break down, but they’re only intended to be a starting point if a larger conversation.
Like music or watches - when a piece speaks to you, enjoy it. No matter how others describe it.
More posts
NWA Seiko SRPH29
SkyNet is active
NWA - High Horologists Keep Scrolling!
-35 F. Digging out again!
Time to dig out… again.
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