Marketing or genuine?

To each their own on this one, but personally, I see chronometer COSC/METAS certifications as an extremely lazy excuse to turn the price knob about $1000 extra just because they can. You can certify and recertify a movement, regulate it on 5, 6, 7 and 800 positions if needed, that it will be still a little mechanical machine that will deviate about +2/-2 seconds per day, no matter what. It’s plain physics and manufacturing tolerances.

If I want accuracy, I wear a quartz watch. If I want atomic clock accuracy, I look at my iPhone.

EDIT: imagine how much of a useful feature a chronometer certification is, that manufacturers have to write SUPERLATIVE CHRONOMETER or similar on the dial so the wearer realizes that the watch is certified.

I mean, in-house movement is nice cause you know you are paying for something more “unique”. Not a Seiko NH35 nor Miyota, but a designed and manufactured by the brand.

As for certifications, if it says 20 bar water resistance but it is not certified, it might not be true, so when buying a diver watch it is good to know it is certified. Same with chrono - certification means it is going -/+1 second pero month if I am not mistaken, so it is also an important certification.

And as for the extra power reserve, depends how many hours are those, I would love some watches to have 60hrs+ but most are 40hrs so extra power is great too.

Swiss made is useless for me, as many are fake and are assembled outside anyways and paying extra for that is useless.

My opinion though, others might find me wrong.

D. Extra power reserve. Who gives a rat’s ass any why? If you can’t move your arm, can’t wind your watch or can’t check your phone to see the time than you have bigger problems than the power reserve of your watch. I can hear the design team at Grand Seiko laughing “They are falling for it, increase the price for more cowbell! More power reserve I mean.” Do some, very few need that? Yes of course. Like the guy tied to the chair in the Russian Gulag with his watch nailed to the wall knowing his rescue team has an appointment at 4:37 to rescue him.

Pretty much all of them.

None of these mean much to me. I need to love what's on my wrist no matter it's attributes. So E 😉

Given that the only one I own that was advertised as such runs wonkier than any number of my NH35s, I'm going to go with COSC.

Followed probably by swiss-made (which it also is).

Swiss made doesn’t mean much. It just means 60% of the cost and 50% of the materials are made in Switzerland. You know where 60% of the cost comes from? The movement. Nearly everything else, stainless steel case, bracelet, hands, dial… all made overseas (probably from China)

E: All of the above.

Someone was browsing the Worn & Wound opinion section this morning... 😏

Yeah, it’s also nice when you have to pay more for service or repairs because the parts are harder to get and watchmakers having less knowledge of those movements’ designs. As much as I like the idea of in-house, I like cheaper maintenance costs associated with Seiko, Miyota, Sellita and ETA…

I chose "Swiss Made," because there are so many Japanese movements which are hyper-accurate and low cost, it just begins not to matter as much, at least in my book. I don't care if the movement is Japanese or Swiss, as long as it performs. But Swiss Made is not any better than Japan Made, at least to me, because both movement types are usually well-made, and of high quality.

None of those options are a must for me. But the extra power reserve doesn’t do a thing for me. I don’t wear my watches often enough to make an extra 40-70 hours matter. Once a watch comes off after a 2-3 days I won’t put it back on for 8-10 days.

The weirdest thing is I like a power reserve complication on a watch. I don’t know why.

Yes with a minor change. I think high beat is kinda cool. Also dive certificate should only be for true dive watches of 20 Bar and up. Everything less than that is for us average people and don't need certification, my opinion only.

They are all genuine. Maybe you mean necessary or unnecessary?

Swiss Made is the most pointless one since it serves no actual utility.

In-house matters if you’re paying a premium, you don’t really want to pay a premium for a widely available movement.

Chronometer certification actually does matter, else every mechanical timepiece will be running +-30 seconds or more. It being certified gives you the assurance that it’ll run within tight tolerances. Same for dive certifications, it matters because you need to know you can take that watch down deep without it spoiling (of course many of us are just desk divers….)

Extra PR is always handy.

Just my opinion of course.

With the conglomerations like swatch, lvmh, and Richmont, it’s difficult to really define what constitutes an in house movment. That said, if I’m not getting something that can’t at least be argued to be an in-house movement, I don’t really like to spend over $500.

Completely the wrong approach, fall for the dial and looks, then invent or research facts to support your descision, also these things matter only as a result of a sliding scale of expectations based on price.....at £100 im asking none of those questions, at 5gs I want all the things.......

Voted Swiss Made, because does the location of where it's made really matter?

Seagull's chrono movement is essentially Swiss, even though it's "Made in China."

Bring over the Grand Seiko factory to middle of the Atlantic Ocean, have "Made in the Atlantic" printed on it, does it make it any less beautiful of a watch?

Of course, there's a subjective aspect to it and a level of quality we associate with the words "Swiss Made," but I'm more than sure there's some Swiss Made branded watches that does not meet that expectation of quality.

In House movement... Unless it actually is, and has not borrowed components. Tag Heuer I’m looking 👀 at you

Swiss-made, definitely overrated

I also went with C. To be fair, I don't have a COSC or dive certified watch in my collection, but none of my NH35 watches run faster/slower than +/- 4 sec. a day, which is amazing considering they all cost well below 200€. If I want accuracy, I wear a quartz watch. Mechanical watches are a fashion statement first and foremost, accuracy is a nice bonus but not a stringent necessity. Just my 2 cents.

None really, I'm no fan of huge price tag watches and all of the above is an excuse to justify that price tag. I gotta feel what I'm buying, it's gotta make me smile, a £30, 40, 100K price tag isn't gonna make me smile.

Noe of these are "make or break" considerations for me. Swiss is nice, but some of the best watches out there are Japanese or German, and some of my old "Swiss" watches are borderline fashion watches. More power reserve is nice just like COSC certification, but if I like the watch and trust the manufacturer I buy it.

The only sensible comment so far. 👏🏽

In-house movement gets wanked about, hard, but the reality is any gains in the movement being slightly better than a well-maintained generic movement are totally lost if you don't live in the same country that in-house movement gets serviced in. Come service time, you're in a world of hurt, pure and simple.

algo inútil es que no veas mas allá de tus ojos, tu presupuesto, y tus gustos. te explico que sea superior el presupuesto y que tengas que prostituirte para comprar un suizo de lujo, o que te diga un snob que ese es el que te queda si no va con tu personalidad o tu gusto y al final quede en un rincón; o que el capricho te ciegue y no te permita ver si lo necesitas o es adecuado para la ocasión y te termines arrepintiendo y viviendo debajo de un puente porque estuvo carisisisimo y te dejo de gustar. comprar cosas, inutiles, vanales y que no van o son lo tuyo.

Here is a thought:

1. Swiss made (a portion of the parts can still be sourced outside Switzerland)

2. Inhouse movement (Costlier to maintain in the long run)

3. Dive or chronometer certified (if you rotate your watches once every two days, it wouldn't matter)

4. Extra power reserve (Some brands could literally cheat you by using their old 28,800bph movement running at 40 hrs and slowing it down to achieve a higher power reserve)

Very few brands can be nearly all-swiss-made. Parmigiani, Moser, Rolex (maybe).

So it annoys me when a small brand with STP movements and cases sourced from China says Swiss made on the dial. Of course I'm getting older and grumpy so all of the points listed annoy me! 😬

In general, these matter little to me, but their use is what I find annoying.

Swiss made, mmmhm, tell me more....

Inhouse: right, so I need to wait for months on end while my watch travels to Switzerland, for a possibly less reliable movement, which I cannot service locally, so I can pay double and triple the amount. I do have watches with inhouse movements, but I try to keep them at a minimum. ETAs were good for every manufacturer out there. Lemania & F. Piguet movements were good for Patek, Breguet, VC et al, suddenly the market turned to "oooh, not inhouse, boo".

Divers, I kind of get it. It's a certification with standards for watches being used in that environment, but it's less and less important, as most divers nowadays have other tools/computers on the arm and most luxury watches are mostly used for desk diving anyway.

Power reserve, meh for me. Even though accuracy isn't what I'm looking for in a mechanical, I'd rather see double barrels used towards more uniform energy transfer throughout the reserve, rather than expand the reserve hours. Because horology to me matters more than marketing & sales figures.

Estoy de acuerdo contigo, lo único que diría es que la mayoría de las personas que coleccionan relojes están influenciadas por otros... así que es un 20/20.

Swiss made & in-house movement don't matter to me.

Diving & extra power is a must for practical reasons