Hello from London!

Love the design.

Very nice indeed! She's a clever girl. Is there a 60s influence there?

Very cool.

Looks interesting, but pricing is surprisingly difficult to find. 

Very cool. 👍🏻

that is very good looking.  You should be very proud 🙌🏻

Price appears to be £820.00, hope this helps! 

Beautiful!

Stunning Watch and uniquely asymmetric.  Great way to make a splash.

https://moelsandco.com/

I like it very much! It has much more class and elegance than the usual Kickstarter. Your daughter is a talented lady. 👏

That‘s wonderful to hear. You must be proud of her. 😃

Thank you! 🙏

Thank you! 🙏 That's correct, my daughter is heavily influenced by Mid-Century Modern, the Bauhaus, Raymond Loewy and Dieter Rams and she designed Möels & Co 528 from the ground up at the age 19 using the same design principles.

Thank you Sir! 🙏

Thanks, you can find all info at our website www.moelsandco.com, and if you need any additional info just send me a message. 

Thank you Sir! 🙏 That's correct, this is the retail price, but we can offer 20% off to all Watch Crunch members. 

Thank you Sir! 🙏

Thank you Sir! 🙏

Thank you Sir! 🙏

Thanks, it feels very luxurious on the wrist too. She is indeed and next year she will come up with a new model also designed from the ground up so stay tuned.

Thanks, I am indeed, she was the youngest designer to receive a gold award, see below.

£582 is for pre-orders and delivery in December, for immediate delivery we have Comet Streak and Graphite, but not for so long.

It's a very eye-catching design. I love that the off-center placement of the hands with the sector lines emanating out and the placement of the brand to the lower left where there is a large area between lines. The grey dial almost has a concrete finish which serves as a great contrasting"canvas" for the applied gold numerals and gold hands. Very well done. I can see why her design won. Outstanding accomplishment for her!

I was surprised to see that the band is a standard 22mm as it seems wider. The width is necessary to keep a rather wide watch up away from the back of the hand. The golden ratio stuff always escapes me, but the gentle curves instead of harsh straight lines really pay off in a more refined appearance. The subtle dial colors and textures are pleasing as well. This is a thoroughly thought out design the likes of which is rarely seen anymore.

Thanks for the kind words, much appreciated. Möels & Co. 528 is a highly distinctive watch thanks to its TV-shaped case and the asymmetric dial that was divided according to the golden ratio. The see-through case back which shows the mechanical Swiss movement, a 10 ATM water resistance rating and a 3mm double domed sapphire crystal. In addition, the unique metallic shimmers colours on the dial which are almost impossible to precisely define because depending on the light circumstances the colour changes. There will be new models in the pipeline so stay tuned!

Thanks dear Oscar, Möels & Co 528 is a rare occurrence these days when most well known watch brands simply keep re-issuing new versions of old models and new watch brands keep copying models from the established brands. In the end they all look the same and that's we decided to not to be "another" brand and come up with a fresh design. We know, our design does not appeal to everyone but for those who are tired of the same.

This watch and your daughter's story both have struck a chord with me.  I just ordered the Metallic Fir!  Also added the mesh band to accompany. Can't wait for December!

One thing you might be able to confirm maybe?  I have a 22cm (8.6") wrist. The sizing printout shows the leather strap will work for me on the last or second to last hole, and the mesh seems like it'll be a little longer for a better fit.  Would you agree both are probably all good for my wrist?  

Thanks! Very excited, either way. 

Dear Jason,

Welcome to the Möels & Co. family and thanks for the kind words. My daughter will be happy for sure. We believe both straps will fit your wrist size but tomorrow I will test them and send you an email.

Thanks for supporting our brand and we keep in touch.

Cheerssss

Marcus

Just a quick update for those who might be following this:  @marcusmenescal was as good as his word, got with me first thing and has gone above and beyond to ensure I can enjoy the 528 to its fullest.  I'm not exaggerating when I say the customer service Marcus and Moels has shown me rivals that of the finest factory ADs I've interacted with selling offerings at 15x plus the cost (better even, in some cases in my experience).  First class all the way, and bend over backwards effort.  

Based on everything so far, I'm thrilled to be supporting Moels with my purchase.  I can't wait to see what more they bring us in the future.

THANK you dear Jason and welcome to the Möels & Co. family. We are working on a new model now and we will evolve the 528 line-up with more attractive dial colours and combinations, higher grade movements, new straps and integrated bracelets so stay tuned and all the best! Cheersss