Luxury watches suck.
We spend so much time worrying about which watch is perfect.
And then caring for the watches, setting the time, sending them in for service, etc.
And worrying that they might get scratched or stolen.
Owning watches is fun. But it can become a burden.
And this is why quartz rules.
With a quartz watch, you own the watch. Not the other way around.
Reliability is almost never a problem. Even the old ones were known to last for decades. The modern ones will probably last even longer.
Servicing is not an issue. All you need is 10 minutes and a screwdriver.
It's unlikely to instantly break from a drop like a mechanical.
The purchase cost is almost nothing so there's little anxiety about using it or losing it.
It's often loaded with useful features like timers and alarms.
It's highly accurate and often even syncs automatically.
It's usually more lightweight and comfortable.
And it's always ready to pick up and go. No need to hire small peasant children to spin the watch all night.
And when manufacturers stick it in a high quality titanium case the experience is just sublime.
Luxurious comfort.. without the worry. 😊