We all have that itch, right? That itch to get another new watch that is just different enough than what we already have. It eats at us, unceasingly. We eventually succumb and buy the watch.
A lot of us tell ourselves, "OK, no new watches for <insert timeframe here>." A few of us make good on that promise. A lot of us do not.
How does one keep this promise to oneself? What is the secret?
Well, it has been 10.5 months since I bought my last watch and I also decided on a 'one or none watch per year' policy. I have been sorely tempted a few times in that span. Five times in the last month, even.
So, how does one keep this 'No new watches for <X amount of time>' promise?
Well, like any standard addiction; for me, it's been multiple things.
Needed to pay for home repairs
Needed to pay for medical bills
Unable to look wife in face when I bought another watch.
Went on a trip I will never be able to go on again.
Somehow, I think disappointing myself if I buy another watch this year would cut me deeper than the look on my wife's face.
And I think most importantly, the next 2 watches I want, do not exist in my price range. Not even as a custom piece from mods.
I really want a bronze Flieger with a coin edge bezel, green sunburst dial, no date (I'm okay with a ghost date for future flexibility), and a sub-seconds at 6 o'clock.
I also would like a titanium field watch, no date, white dial with a bracelet.
Problem is that I can't easily find these.
The bronze cases I've looked at are like 95% diver cases and the rest are the right case, but no coin edge bezel.
The titanium field watch is available, but I'm not loving the looks of the dials, or in some cases, the cases.
So the secret to keeping my promise is... Desire a watch so unique that no one else wants one and as such, is only available if it were to be built from scratch. Like from 'create your own case from a bronze blank' scratch.
That and not be wealthy enough to just buy a new watch whenever I want. 😉🤣
Love to hear about your strategies for curbing the itch.