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My Last Tudor
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I disagree. When it comes to watch marketing (e.g. promoting an item that is a non-essential luxury toy), approach and tone of voice matters. It matters a lot. I'm sure Tudor would still love my custom, but I can't help feeling they made a choice here - to dumb down their appeal for new, younger buyers ONLY. They must know that us older watch geeks are grumpy, smug, and absolutely HATE being spoken down to. They obviously made a choice here. And for me, it was simply the wrong one. For Instagram teenagers, it was probably the right one. Not sure those two things can be true at the same time.
Yes well said. I honestly can't see how it even appeals to Gen Z. My 12-year old daughter laughed at this!!
No it's real. Better download it while you can, the Tudor Marketing Team is probably having their coffee and discussing right now...
