Make Tudor live for me

Tudor is up and coming as a brand. The sales speak for themselves.

I watch all the popular Youtube channels about watches. They all go crazy for a new Tudor. I never saw a video on Youtube where the host was like: 'yeah, this is a bit s*#t, to be honest...'.

Watches and Wonders this year: If you listen to the experts, Tudor was one if the big winners.

Now I am left here once again, completely stumped. I just don't get it. They present a black diving watch. WOW! They present a gold diving watch. WOW! They present a black and red GMT watch. WOW! Competely new ground, never beaten in creativity or execution!

Really? Ehm...?

I am sorry, I don't get it. I never got, why Tudor is such a big deal!

But when everybody thinks something is great and you are the only one who thinks it is not, chances are that the fault lies with you. So please make Tudor live for me. Tell me why you love Tudor! Why the hell is it si deserving if your love? If you have some actual owner experience, that would be even more interesting to me 😀

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Absolutely not, if you don’t get it then you don’t buy it. I can’t bloody stand Rolex, I don’t like them I don’t want them, I won’t buy them and no amount of advertising, YouTube etc etc will change that.

But I get Tudor.

Only buy your passion.

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I dunno what to tell you, man. Consider yourself lucky to not be saving money to buy another Black Bay like the rest of us 🙂

It's fine to not like something that's popular, maybe you just know your taste and this isn't it.

For me, Tudor appeals first aesthetically, they make watches that look how I like watches to look. They also make QUALITY watches with solid movements and good finishing. And in terms of narrative, their history and connection to Rolex (and in some ways, the fact that they AREN'T Rolex) is also a selling point.

But truly, feel no obligation to get on board. The train has plenty of passengers already. YMMV as @solidyetti says.

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88MilesPerHour

I dunno what to tell you, man. Consider yourself lucky to not be saving money to buy another Black Bay like the rest of us 🙂

It's fine to not like something that's popular, maybe you just know your taste and this isn't it.

For me, Tudor appeals first aesthetically, they make watches that look how I like watches to look. They also make QUALITY watches with solid movements and good finishing. And in terms of narrative, their history and connection to Rolex (and in some ways, the fact that they AREN'T Rolex) is also a selling point.

But truly, feel no obligation to get on board. The train has plenty of passengers already. YMMV as @solidyetti says.

Agreed wholeheartedly here.

Especially that part about "They make watches that look how I like watches to look".

A bonafide, true blue issued Milsub is a literal grail.

The closest I'm getting is either the Monochrome Tudor just came out with, or an maaaaybe an issued Tudor Sub.

So for me it's a win, and for you it's a win. You save money, I don't have to compete with you for buying one....👀🤏🏻🤙🏻😉.

Oh and YMMV. ( @88MilesPerHour 😆)

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It doesn't need to be gotten. If they just aren't working for you, it's not a big deal. Plenty of other brands to 'get' & enjoy.

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I love the 'tight-community'-thing you have going on, being like 'If you know, you know 🤫'. But one day I shall learn the truth and buy ALL the Tudors! Muhahahaha! 👹

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Tudors are a little unrefined, definitely feels second tier but relative to very expensive Swiss brands does offer pretty good value. Objectively they are good timepieces. It helps that I used to collect vintage Rolex and as a consequence have some genuine affection for Tudors.

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Buy what you like stop worry about what others like. Honest question; like your other post, are you actually genuinely open to what others actually want? It is okay for people enjoy Tudor and you do not, I am not sure people can, or should convince you to like or dislike something. We all have different tastes. Vs. Leading with two “I do not get it” style posts, why not share “I like this and here is why.” without the need to dumping on one to elevate another.

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I am not a Rolex/Tudor fan. I don't get Tudor's popularity. There are other offerings in the price range that are far more interesting to me.

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Well, you said it yourself. People go crazy over Tudor. Crazy is what? Not based on objectivity and reality.

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If you're not into tudor now you probably never will be and that's OK, there are a lot of brands that people like that makes me say, eh 🤷‍♂️

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Tudor makes the best Rolex homages that snobs tolerate because they are heavily marked up and not made in China. That was the secret all along, sell your homages for $4000 and suddenly they're legit. 😂

If you don't get it, just don't buy it. There are hundreds of thousands of watch designs out there so just find what resonates with you and ignore the hype beasts. Your tastes are unique, embrace your difference.

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MarkCO

Absolutely not, if you don’t get it then you don’t buy it. I can’t bloody stand Rolex, I don’t like them I don’t want them, I won’t buy them and no amount of advertising, YouTube etc etc will change that.

But I get Tudor.

Only buy your passion.

spouting a little Rolex hate whenever you can....even though the topic was solely about Tudor

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Elcaballero

spouting a little Rolex hate whenever you can....even though the topic was solely about Tudor

What a deluded response, completely out of context to the question of the post. I don’t get Rolex just as @chewburt. Doesn’t get Tudor. My point is that no amount of hype or other people’s opinions should make you want to like something just because everyone says you should.

Learn to read the context of a reply with regards to the question, it might help you stop wasting your time.

Have a great Sunday🤝

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MarkCO

What a deluded response, completely out of context to the question of the post. I don’t get Rolex just as @chewburt. Doesn’t get Tudor. My point is that no amount of hype or other people’s opinions should make you want to like something just because everyone says you should.

Learn to read the context of a reply with regards to the question, it might help you stop wasting your time.

Have a great Sunday🤝

you forgot to put some more Rolex hate in your reply.....sad little man...

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Classic WC…

although Tudor have been around for a while, so let’s not get it twisted, where do people come up with these sound bites?

The monochrome BB is a revision of the watch that addresses a lot of the issue it had, even I tip my hat to them, it’s definitely an improvement. The gold BB makes no sense, we have all said this as fans, as have numerous critics… so WOW? More like why. The GMT is a popular request, and thinner than the Pro, another thing people have complained about.

Of course, we cannot draw parallels to other brands, including those within the same group, that would be too triggering for some… <sigh>

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Elcaballero

spouting a little Rolex hate whenever you can....even though the topic was solely about Tudor

@MarkCO response was "Here's another thing tons of people get, but I don't. And that's OK."

He was showing OP that one doesn't have to love every brand that everybody else loves.

And Rolex doesn't need you to step in front of bullets for them.

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The reason you never see any watch YouTubers post bad reviews about Tudor watches is because watch YouTubers don’t say bad things about luxury watches in general and in the specific case of Tudor, the brand has editorial control over the content in exchange for the YouTuber having access to review copies, press events, payment for content, and other perks watch channels need to survive. Tudor isn’t the only brand that handles “press” this way—it’s the norm for big Swiss brands—but it’s been stated by Adrian Barker and others that this is part of the Swiss Luxury Watch marketing game. That’s why no channel of note will ever say, “this Tudor is shit, do not buy it” but instead present any criticism as personal preference or “things I’d like to see changed” which end up being soft complaints about things that would never be deal-breakers: lume, bracelet clasp style, dial text, etc.

You’ll have to read through the deeper comment threads online before you find Tudor owners complaining about misaligned bezel issues, dial markers falling off, and movement problems. They do exist though I personally have no idea if the quality issues are more or less common than with other brands Tudor competes with. None of that is to say Tudors are secretly bad, just to say you shouldn’t turn to YouTube for honest takes on $5000 Swiss watches.

Quality aside, I think they have a strong following among enthusiasts because they are exactly what we SAY we want: Specifically, Rolexes that are less expensive, readily available, and closer in character to their more toolish, vintage designs. Add in the other enthusiast boxes to tick—in-house(ish) COSC/METAS movements, no-date, titanium and sub-40mm variants, toolless micro-adjust bracelets, etc, and it makes sense that they get so much attention in the enthusiast echo chamber.

On the downside, the result of Rolex positioning Tudor as their reissue arm means Tudor has given up on the idea of being a distinct brand offering unique or daring designs and if you DON’T actually pine away for a vintage Sub or Explorer, there isn’t much in the Tudor catalog to get excited about. They are objectively good watches that address rational concerns and seem like no-brainer purchases as a result…but watches aren’t bought to fill objective needs and our reasons for buying overpriced mechanical watches in the 2020s are anything but rational. And that’s where Tudor falls apart for me. There’s no soul, no whimsy, no creativity, and no story to be found there. I need more than a burgundy bezel insert to draw me in to a design and excite me enough to pull out my wallet. But I’ve tried on many of their watches and thought, I get it. I just don’t WANT it.

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UnholiestJedi

@MarkCO response was "Here's another thing tons of people get, but I don't. And that's OK."

He was showing OP that one doesn't have to love every brand that everybody else loves.

And Rolex doesn't need you to step in front of bullets for them.

How dare you!!!

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Tudors are well made watches and they do have that heritage of parts sharing with Rolexes. But their rise in popularity isn’t coincidental but rather a calculated marketing move as they see big sister Rolex abandoning the $5k-$10k market price point.

There is a lot of truth in saying that today’s Tudors are yesterday’s Rolexes. If you observe Tudor’s pricing of their current popular BB models carefully and how these models are almost identical to many Rolexes heritage models; it is quite clear what they are up to.

Tudor is just filling out the demand by those who were left behind and priced out by Rolex as they move into the >$10k market range.