Complications/Dials > In-house movement

I’m a sucker for a beautiful dial, and/or a useful (useful=fun) complication. 
 

I have nothing against an ETA/Selita movement that is COSC, EXCEPT the power reserve. Give me at least 48 hours of power reserve with a 4hz frequency please!

Design really is the deciding factor.  A watch has to have a good movement, but the design makes or breaks it.  Love enters through the eye, and leaves through the eye.

It is all part of the watch.  First, it must look appealing. It must do what you expect it to do or have the complication you desire.  The more of the watch and movement that is made by the brand the better although it isn't a deal breaker.  The CW Bel Canto you have pictured has extensive module work done in house but they have found great partners to build the base movement, supply the colored dials, make the case, etc. and it doesn't ruin it for me.  If it was all truly done in house they would probably be making the third watch right about now.  

My watches are purchased as timepieces, as tools for telling time.  The more avant garde or complicated the dial is, the less legible it is and therefore becomes less interesting to me.  As far as movements are concerned, well, very rarely do I need a wrist worn timepiece to meet COSC specifications.  the movement needs to be reliable, robust, and reasonably accurate.

Aesthetics come first as this is the first info I take in about a watch and I won’t wear a watch I don’t like the look of on account of a great movement. I do care about the movement a lot, though. Since I prefer mostly watches with minimal complication, my priority with movements is dependability and serviceability over time. I have found my ETA/ Selitta movements to perform better overall than my in-house examples (and they are cheaper to service). 

Complication for the sake of being complicated has very little appeal to me and in-house movement is often a code word for delicate and difficult to repair.

I love to see clever micro engineering at work and am on a personal mission to make something clever at some point. My favourites are retrogrades and anything a bit risky, my own most liked are urwerk and the one that got me all fired up was the harry winston opus5 which is just awsome…i see little point in chronographs as nobody ever uses one and power reserve well thats like be permanently reminded to wind your watch…i applaude the christopher ward bell canto but fail to see the point…sadly everything i am currently making are just simple watches that tell the time with my GMT being the most adventurous in the collection..(due jan 23)….

best regards rob