SWATCH Group brands that assemble their calibers?
Hey Crunchers! Does anyone know if swatch group brands below Omega are assembling their own movements from ETA?
I was always under the assumption that Longines was the only brand under Omega that was assembling their movements provided by ETA.
I would assume that brands like Tissot and Hamilton would just get their movements pre assembled from ETA and just drop them in, but
I came across a video on YouTube from Mido, showing the final finishing and assembly of a Caliber 80 in their factory.
I did some digging and I could only find Certina showing their movement assembly, but looks like it was more of an advertisement . Tissot only shows them assembling a watch with a pre assembled ETA movement.
I’m not sure if it really matters, but to me it would show an extra level of attention to detail if they did. Either way, my Midos have always kept better time than any other non COSC watch I have ever had, and both have been running within COSC spec anyway. I never got that with my Tissots, Hamiltons, or Certinas. But I have with my Longines…
https://youtu.be/K-STIrB9yuc?si=qTQY4zNMMYi0Y0PU
Shane Paradis. I’m a string instrument repair technician, and cat dad 😄 I’m here for the fun and fellowship.
Union Glashütte is assembling ETA movements on site in the factory in Glashütte. This is actually required to be called a true Glashütte watch.
https://watchbase.com/. I use this for movement info. I’m pretty sure they mainly use ETA movements even some older omega have used them too. You will be surprised who uses generic movements and just changes a small thing I.e. putting there name on the balance wheel and calling it in house
I think that each brand under the Swatch umbrella gives the final finish to their calibers depending on the type of range of each watch.
https://watchbase.com/. I use this for movement info. I’m pretty sure they mainly use ETA movements even some older omega have used them too. You will be surprised who uses generic movements and just changes a small thing I.e. putting there name on the balance wheel and calling it in house
Oh I’m very familiar with that whole process haha. The only thing I’m questioning is who is assembling these movements themselves, and who is getting their movements assembled for them already. I was under the assumption that all of these brands received their movements complete and ready to be dropping in a case. But I’m discovering that some of these brands are getting their caliber 80s from ETA in parts, and doing the final finishing and assembly on site, which I think is cool, and unexpected.
I figure/assume the Powermatic 80 and it's other brand equivalents come from ETA and the brands modify if/as needed - if not having ETA do that brand specific work as well. It's all inhouse if the Swatch brands want to squint enough and who are we to argue. 🤔
Unfortunately most companies really don't want to advertise that level of detail. They want you to think that it's all done in-house. But it's definitely interesting. One of the few brands that really show you all this is Nomos. Teddy did a tour of their factory, and they showed you them building every component in house, I think there were only 2 pieces that came from a 3rd party. Very impressive. You can see that video here.
Unfortunately most companies really don't want to advertise that level of detail. They want you to think that it's all done in-house. But it's definitely interesting. One of the few brands that really show you all this is Nomos. Teddy did a tour of their factory, and they showed you them building every component in house, I think there were only 2 pieces that came from a 3rd party. Very impressive. You can see that video here.
I’ve always wanted a Nomos but the lug to lug measurement was just was too long for my wrist 😖
I’ve always wanted a Nomos but the lug to lug measurement was just was too long for my wrist 😖
Same!
Tudors are mainly in house now too. I’m sure they will all be in house soon
I’ve always wanted a Nomos but the lug to lug measurement was just was too long for my wrist 😖
Get the next smaller diameter to what you usually get, and it'll fit just fine 😉
Longines does assembly, finishing, and their own modifications to the movements in the Longines manufacture. Teddy has also visited there and made a video on that. He was really impressed by Longines history and how much movement work they actually do "in house".
I’ve always wanted a Nomos but the lug to lug measurement was just was too long for my wrist 😖
Nomos Metro, wire lugs, wears a treat. And my favorite design to boot.
I'm sure price point would be a good indicator. The more that human hands touch any product the more expensive the product tends to be. This is a generalization of course and I'm basing this on the industry I work in. Good question to think about! 👍
The transparency of #mido manufacturing processes instills trust and confidence in their customers, ensuring peace of mind with every purchase."