My Omega x Moonswatch Launch DISASTER. My experience

frankieherrera

Sharing a video I made of the absolutely disastrous launch of this crazy $260 Moonswatch. Now don’t get me wrong, I was very excited for this release and am all for the democratization of watches for anyone to buy and love whatever they want. But after those shambolic 12 + hours of toil and frustration, I am almost turned off from buying this silly plastic hype piece. Did you manage to pick up a Moonswatch, and what was your experience like? 

#omega #swatch #moonswatch #hype #disaster
Reply
foghorn
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"silly plastic hype piece. "

Absolute truth.

NightSurfer
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I don't understand the hysteria over an unlimited watch. To expect every store to be stocked to the brim upon launch is unrealistic. That not everyone that wanted a watch on day one could not buy one is expected. Just wait a week or so and you can buy one online.

Aurelian
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Stimulated interest in two brands ✔

Created hype and buzz about two brands that broke out of normal watch circles ✔

Induced minor bump of sales industry wide as focus concentrated on the hype ✔

Created a topic that every watch YouTuber and "influencer" was compelled to discuss ✔

Made the term "Moonswatch" unavoidable if you pay the least bit of attention ✔

Every brand should have such a "disaster."