Brand you don't love anymore...

What is one watch brand, that you used to LOVE, but now have fallen out of love with?   This is no judgment on the brand, just personal opinion.  For me, its Longines.  I just can't seem to re-energize myself for some of their offerings.   

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Seiko.  

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thekris

Seiko.  

Ditto for me too.

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Ditto. I still consider Seiko the greatest manufacturer in terms of breath of scale and price levels. But their recent QC issues have pushed me away. To the point that I'd rather buy Chinese homage watches. 

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Zenith

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Seiko and Casio

Both are still good manufacturer. But not good enough to justify some of their new prices.

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swatch, most because of the built quality

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Swatch. Why are they making big watches, an automatic, and attempting to elevate Omaga? Bioceramic is cool, but otherwise stop mucking with the formula!

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Tag Heuer. Loved them in the 90s. So little of their range appeals to me now. I blame the management!

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Seiko. The point of Seiko for me was value. Without value pricing I see no reason to buy any Seiko. There's always a better choice.

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ckim4watches

Ditto. I still consider Seiko the greatest manufacturer in terms of breath of scale and price levels. But their recent QC issues have pushed me away. To the point that I'd rather buy Chinese homage watches. 

Those Chinese homage watches are pretty interesting.  I've been looking at a few and am intrigued! 

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Uhrologe

Seiko and Casio

Both are still good manufacturer. But not good enough to justify some of their new prices.

I feel that way too about a few things they are making these days.   

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PoorMansRolex

Swatch. Why are they making big watches, an automatic, and attempting to elevate Omaga? Bioceramic is cool, but otherwise stop mucking with the formula!

I agree.  I initially thought the MoonSwatch was a good idea, and then the more I let it sink in, I was not that impressed.  And now when I see people selling those for $500+...its disgusting. 

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dr_raygun

Tag Heuer. Loved them in the 90s. So little of their range appeals to me now. I blame the management!

This is true!   I was going to state Tag Heuer in my initial post, but Longines is the one I feel the most let down by.   You are right about Tag, I don't feel like they are doing anything to push the industry forward.  Just languishing...  However I do have the Monaco Calibre 11...which has its place in history and in my collection.