Australian kickstarter launched today

Hi Everyone,

A really good friend of mine launched his watch brand today on kickstarter. It’s a pilot watch called Atmoss watches and it’s pretty great bang for your buck.

Ask me any questions of interested!

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Pretty clean. I’ll take a closer look.

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SpecKTator

Pretty clean. I’ll take a closer look.

Time + Tide just posted an article on them as well 🙂

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Local lad, I like it!

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Ahh man, that is a beautiful watch. I was going to order one then I found out it is a tad big for my wrist. I like the clean and tool watch look essence. It looks like a tank and will handle any abuse. I know they will do well.

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What size wrist are you? I have a pretty small wrist and it fits well! Wears a bit smaller that the standard 41

If this gets going, am I the only one that sees a Richemont cease and desist letter in the future?

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sohne.friends.and.cie

If this gets going, am I the only one that sees a Richemont cease and desist letter in the future?

Which watch are you thinking of?

cota123

Which watch are you thinking of?

JLC Atmos

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sohne.friends.and.cie

JLC Atmos

Doh! It is Monday. My brain is slow... The Big Mick comes to mind...

cota123

Doh! It is Monday. My brain is slow... The Big Mick comes to mind...

Granted, one's a watch, the others a clock, but they're both time-keeping devices. Might be a bit too close for comfort.

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sohne.friends.and.cie

JLC Atmos

Interesting thought. I wonder if it was considered. This is Atmoss with an extra S, not sure if that counts for much.

I'm no trademark lawyer, but I when I worked with one, a key consideration was whether brands of similar trademarks worked in domains of similar nature. For example, a new cabornated beverage manufacturer called Koka-Kola, Koke or any other derivative would soon run into problems.

Now even though one is a product name and one is a manufacturer's name, both work in the domain of jewellery and watches. Of course, Richemont will not care if the brand does not get up, but if it starts gaining traction, then I'd expect it will land on their radar of their trademark lawyers.

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@Averagewatchdad Get him onto WatchCrunch! We’d all love to take a look at what he’s got!

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defsNOTgenta

@Averagewatchdad Get him onto WatchCrunch! We’d all love to take a look at what he’s got!

Ive Just contacted him and he will join us shortly!