Rolex suing a manufacturer of kids educational clocks

They have eyes everywhere, it appears. 

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I did a peice on this the other day, and yes there's 2 sides to every story as was pointed out in the discussion (credit to the contributors to the discussion). But as I said 'really Rolex!!!'

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Oh please… stop this now, it’s the fourth post today. If someone impinges on your trademark you‘d just turn the other cheek?

Rolex lawyers sent a letter to the Oster&Pop sisters warning that, “Consumers will inevitably be misled into thinking that your products emanate from Rolex”, and demanding that the business change its logo, website domain and name to avoid further action.

no one is suing anyone - that is incorrect. Classic “cease and desist”.

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The new company is clearly violating Rolex’ trademark.  No sympathy is required or recommended.  This should not even be news. 

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Next time someone brings up copies of Rolex designs point them at this story... If Rolex was worried about their IP they'd be after the brands making the copies. 

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KristianG

Next time someone brings up copies of Rolex designs point them at this story... If Rolex was worried about their IP they'd be after the brands making the copies. 

It’s complex - and by this point do you not think they’ve exhausted all possibilities for this? If it was possible, you wouldn’t be able to get one, but like all legal things, there are workarounds, and there are “fakes”. This is all stemming from the fact that Oyster&Pop are going for a UK trademark, and Oyster is a pre-existing trademark in an horological respect (clock, watch, who cares…), Rolex are appealing and if it is found to be without merit it will be dismissed and this all stops. If they named the brand anything else then this would not have been an issue - you fly close to the sun you may get burned. It‘s not nice, but if you put a trademarked word in your field on your watch, it’s going to court controversy. Again, this seems to be unpopular, but by simply pointing out to people that business is business, and the law is the law, that means I‘m shaking the hornets nest. If someone impinges on your trademark in your field would you turn the other cheek? You would not…