I heard a podcast with Peter Rollins once about object of desire vs object cause of desire, meaning that we enjoy the struggle for what we desire more than the desired thing itself. It rings true for me, so I am always more of a window shopper.

Junghans Max Bill 34mm manual wind, I love this one!

My picks would be the aforementioned Migauss for sure.

I like the 1655 Explorer 2 quite a bit

And for a more left field pick, I saw this chronograph from 1938 at Grand Central Watch a few weeks back, it is stunning in person:

Thanks!