Very good points and an interesting discussion for sure. For me, I would prefer a brand that has remained uninturrupted, but I feel like brands that are brought back by a family member retain the heritage more than if it was brought back by someone else. And just because the brand is now run by a family member doesn't mean I give them an automatic pass, but I also am not automatically discrediting them. I think both Vertex and Fears have done a great job at retaining their heritage.
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