The big issue for me is the planned obsolescence of the movement, because the price is at a point where this has a severe impact on the value of the watch.
I remember one day, it was about 20-30 years ago, when I took a pair of moderately expensive shoes with run-down soles to the cobblers, only to be told that these kind of shoes were not repairable. When the soles were done, the shoes were done. That changed my views whether these shoes were worth their price, and I was leaning NO. I was not going back to that shop. Subsequently it was a case of either going upmarket, with fancy, dear but repairable shoes that would last a long time overall, or downmarket, with shoes that lasted less long, were also unrepairable, but considerably cheaper.
Tissot's PRX sits in that cursed middle tier. If I want an automatic that is not worth repairing (financially, or practically), I can go downmarket (Timex, or Chinese, etc). Going upmarket from a PRX is also a problem for them, no - not the Nautilus, but servicable watches at and below 2K all of a sudden become direct competitors to the PRX.