Hello WatchCruncher!
Here's Selten again. We are not a brand that could be able to launch at least one model in a year because we are not trying to do something that are common to see in the market already.
We'd rather spend our time and money on something that we are not familiar and comfortable with than just making ANOTHER watch.
During this time, it's really tough for us, financially and emotionally.
We have spent the last 20 MONTHS to experiment this technique.
We are very close to a promising prototype of our CNC guilloche dial in both Titanium and MOP.
Here's the sample we made last year and we've now managed to find a workshop who are capable of making this with a better finish and we will receive it later this month.
This will be a limited edition for our M1 Moonphase collection.
Together there will also have a CNC guilloche MOP dial.
I believe we will be the most affordable brand out there and be able to produce the highest quality you'd ever see in this price range or even at a higher range.
I'm open to customisation at a later stage!
At this point, I consider myself as a risk averse person😂, I guess I'd prefer to go for a safer design in the early stage to get more exposure first, and later on I would like to develop a more distinctive design.
Thanks for the feedback too!
As we want to showcase the beauty of the enamel dial as much as possible, we decided to do a minimal design for the indices, but we will see if there's any way to alternate the indices to differentiate the dial a bit more.
We also developed few other textures for the dial, including hand hammered and hand engraved, CNC Guilloche is under development too.
Thanks for the feedback, I'm a fan of Voutilainen and I really like the hand design from Urban Jurgensen.
We've used similar hands in our first collection Series 00, and I believe it becomes our signature design too, so that's why I've used it on this collection as well.
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