Did you see the Adrian Barker video of the Mission to Moonshine? Some lads bought the watch and then tried to sell it to others in the que!
I just hate the fact that the only shops in the UK are at different ends of the country! So I do get annoyed because I cba to go to London or Edinburgh to a swatch shop as the staff are sick of it all now. Therefore, it's not a fun experience. But I am down in London in April so I will try.
It is a cash grab as that is what all businesses do, they're there to make money. They don't care about you or I. That's a fact, and this latest iteration of the MoonSwatch was lazy I don't disagree.
However, I still think it's fun! The watch world is so snobby and elitists. But this was (supposed) to be open and at a price point open to basically all. The issue is that like all "hype" pieces the resellers came in droves. I also think it was stupid to not sell them online as a swatch boutique experience isn't the same as a luxury one. Additionally, I've been to Edinburgh, Rome, Warsaw, and Bangkok, but still unable to get one but I don't harbour any ill will to it. It's just like the other hype brands. But that's just my opinion 🤷🏻♂️ and like you say if you're not a fan you hit them where it hurts, in their wallets and don't purchase them.
I suppose not everyone has the money to buy an Omega, especially a Speedy with their recent price hikes. I think it is a cool thing tbh. I agree with @JP142470 be that the execution has been poor and back peddling on the online release was frustrating. But I do like the concept.