“I am a Chronoswiss collector..” said no man ever!
Saying “no man ever” is probably exaggerating.. but with the amount of no interest for this AMAZING brand I’m not far off.
The late Gerd Lang is truly a badass to me. He defied sense and started a mechanical watch company at the peak of the quartz crisis. A less spoken pioneer in the mechanica watch renaissance. As a work-in-progress business owner, him and his brand represents something to me. You just need to believe in your vision and work towards it even if the world if on fire.
OLDER Chronoswiss is the epitome of bang for the buck. Locally I can get complicated pieces for less than USD2.5k I got this 3 hander Kairos for USD1k. Sterling silver hand guilloche dial, Sweet 38mm size, breguet numerals, heated blue hands, unmistakable design and etc.
I have decided. I will be a 80s/90s chronoswiss collector..
If you had your way, what obscure/not talked about brand would you be a collector of?
