edmund

Edmun
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Why do Rolex ADs remove protection stickers off brand new pieces before letting you walk out?

I've always been curious about why Rolex Authorized Dealers (ADs) remove the clear stickers from the watches. I've purchased multiple Rolex pieces fro...
36

Would you swap a Rolex AirKing with a Zenith El Primero Chronomast Sport?

Hi All, I've got an opportunity to trade in a brand new Rolex AirKing 2022 model Ref:126900 with a brand new Zenith El Primero Chronomast Sport Ref:03.3100.3600/21.M3100 and I'm not sure if I should d...
217 votes ·
44

Release date for the Breitling Superocean Heritage B20

Does anyone know when the release date for the Superocean Heritage B20 is in Australia? I'm thinking of getting the Stainless Steek and 18k Red Gold w...
2

Recent Comments

commented on Why do Rolex ADs remove protection stickers off brand new pieces before letting you walk out? ·

Same watch?

commented on Why do Rolex ADs remove protection stickers off brand new pieces before letting you walk out? ·

Good point on the "make sure there are no scratches" on the watch before you walk out with it.

Although I bought the Tudor Black Bay Chrono "Panda", there is a small hair on the dial just under the date window. I took it back to the AD to see it, and they offered to have it repaired, but I decided to keep it. How often do you get an eyelash on the dial under the glass?

commented on Why do Rolex ADs remove protection stickers off brand new pieces before letting you walk out? ·

they are becoming more attainable now. the grey market has softened up which is great for people like us who buy them to wear.

commented on Why do Rolex ADs remove protection stickers off brand new pieces before letting you walk out? ·

I understand that ADs may do that to prevent flipping, but they know who the flippers are because they buy 10-20 pieces a year.

if you spend some time and browse through the grey market dealers, you'll notice new models with stickers still on with warrenty card showing it was purchased within a week or two.

commented on Happy days ·

I've always been curious about why Rolex Authorized Dealers (ADs) remove the clear stickers from the watches. I've purchased multiple Rolex pieces from different ADs, and in every case, they've taken off the stickers. When I asked them about it, I was told it's a Rolex policy. However, when I looked into Rolex's official policy, I couldn't find any mention of removing stickers.

So, I decided to reach out to Rolex directly through email to inquire about this matter. They directed me to their website, specifically the "buying a Rolex" section. In this section, they outline three key aspects of the Rolex buying experience:

1. Peerless Quality Standards: This section discusses the meticulous quality standards Rolex maintains, covering aspects like movement quality, case and bracelet craftsmanship, and other quality-related details.

2. Preparing Your Watch: Here, they explain what "official Rolex jewelers" do to prepare your watch for you. This includes adjusting the bracelet or strap to the perfect size for your comfort, setting the time, date, and day, checking the watch's functions, and ensuring the crown is tightened. They also mention providing you with the user manual and filling out the Rolex guarantee card.

3. The Five-Year International Guarantee: This section pertains to the warranty coverage provided by Rolex for a period of five years, which is self-explanatory.

You can find more details here: [Link to Rolex's "buying a Rolex" section]

https://www.rolex.com/en-us/buying-a-rolex/buy-a-rolex-watch

As you can see, there is no mention of de-stickering or removing any stickers from the watch in their official policy.

In my experience, every time I've purchased a Rolex, the AD has adjusted the bracelet, cleaned the watch, set the time and date, and, finally, removed the stickers, all after I've completed the payment process. This raises a valid question: once I've paid for the watch, and the AD has registered it in my name, doesn't it become my property? If so, what rights do they have to modify or touch it without my consent?

I'm curious if anyone else has asked an AD about this practice, or if there are any legal experts who could provide insight into the legal perspective on this matter.

commented on Would you swap a Rolex AirKing with a Zenith El Primero Chronomast Sport? ·

The AirKing in my 1st Rolex. I have a BB58 blue dial and BB58 GMT S&G "root beer" and a Raymond Weil Freelancer.

my blue BB58 is my daily and the GMT doesn't get as much on the wrist. The freelance was gifted to me and it was my only watch for a few years.

I don't know if they will fit or not.

The dealer messaged me this morning and offered me a 2022 Submariner with date plus 12.5k which I quickly rejected.

commented on Would you swap a Rolex AirKing with a Zenith El Primero Chronomast Sport? ·

I love the white dial El Primero, however, the watch that is being offered is a black dial. I'm also asking for 2k on top to sweeten the deal. 

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