When a Dive watch is a Summer watch, what exactly is a Winter (Sping, Autumn) Watch?

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Not sure, but I think the steel bezel U50 is also a great Winter watch! Scratch that, it’s a watch for all seasons.

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Mike_2

Not sure, but I think the steel bezel U50 is also a great Winter watch! Scratch that, it’s a watch for all seasons.

That's what I thought, but I never came across that many "summer watches" videos or articles like this year. So I was really thinking what might be the opposite of a summer watch. In the end, I'm sure it's Marketing. Summer ist the season of joy, vacation and spending bonuses for vacation or other joyful stuff. Therefore it's "wise" to create new demand, no? 🤔

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Very true. Taking watches from an item you wear daily to a seasonal product would be good for business. I guess if summer watches are typically more wacky and colorful, winter maybe be more stoic and autumn/ spring May split the difference.