I own a smartwatch but rarely wear it for the exact reasons on the billboard. I also find I wear my other watches for the combination of art and science they represent. I don't feel the same connection with the smartwatch.
There are Timex billboards? I don't think I've ever seen one for a <$500 watch.
Love this ad. Brilliant 😂
Attorney, consumer credit compliance professional, and aspiring horology enthusiast.