When the public cannot simply walk into a shop and walk out with a Rolex, it has stopped being a retail brand.
Here is an interesting take on the Rolex brand no longer an actual retail brand. What's your take?
Cambridge English Dictionary defines “retail” as the activity of selling goods to the public, usually in shops.
I am the co-founder of a luxury watch shop and compare site searchluxxee.com and collect mostly tool watches that vary from Seiko Flightmasters to my Omega Planet Ocean. I'm also a bit of a watch phot...